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Call Now! 469-202-4638

Email Marketing

Emails might have been around for a long time, but that doesn’t make them any less relevant. Inquire about SEO Runners’ email marketing service today. This form of digital marketing is one of the most effective ways to put yourself front and center with your customer base.

What Is Email Marketing?

Email marketing is both direct marketing and digital marketing. It involves using your business email address to send out emails to customers about your products and services. While you can still rely on other forms of advertising like social media and search engine ads, you can add email marketing into the mix to appeal to your most loyal customers.

And guess what? Email marketing is affordable. Even when you align yourself with leading digital marketing service providers like SEO Runners, you’ll be enjoying one of the most cost-effective forms of marketing available today. It doesn’t get much better than that.

Benefits of Email Marketing

When you already have multiple other marketing methods in play, it might not make much sense to branch out into email marketing. But by doing so, you might enjoy some of the following benefits.


Whether you’ve teamed up with a marketing company or you’re managing marketing by yourself, you’ll enjoy how cost-effective email marketing is. Most newsletter-creating businesses offer free or cheap email templates, and sending those emails to your valued clients is often free.

Relationship Building

When a customer purchases something from you for the first time, they might not expect to make any future purchases. However, if you’re sending out emails outlining information about your business, what it stands for, and its many desirable deals, they might become a repeat customer before long.

Testing Options

Not sure which marketing approach is working the best? You can use A/B tests to find out. When you use email marketing software, you can find out which combination of features engages your customers in the most effective way.

Targeted Marketing

Put an ad in your local newspaper, and you’ll have no idea whether you’re attracting the right people. But send an email, and you’ve got a far more controlled marketing method at your fingertips. You can segment your email addresses and target users by their demographic. This ensures that you’re reaching the right people.

Different Email Marketing Types

Email marketing isn’t just about sending a digital newsletter with links to your best products. You can send many different emails, such as:

  • Welcome emails to new subscribers
  • Newsletters to highlight products and services
  • Lead-nurturing emails – targeting specific products and services to particular users
  • Dedicated emails – Not seeing activity from specific customers? Send out dedicated emails to inactive users
  • Promotional emails – Let your database know about your latest and greatest deals, products, and services
  • Surveys – Find out what your customers really think about you
  • …and more

How Do I Get Started?

Getting started with any new marketing type can be daunting, and email marketing is no exception. While there are plenty of online tutorials, videos, and articles to help bring you up to speed, you might also see the value in contacting a digital marketing services provider like SEO Runners.

We can assist with:

  • Digital marketing
  • Content creation
  • Web development
  • Consulting
  • SEO analysis
  • And much more

If you leave your email marketing and other digital marketing needs in the capable hands of experts, you can get back to your everyday tasks while feeling confident that your online presence is taken care of.


Contact SEO Runners to Learn More About Email Marketing

Are you ready to take your business to a whole new level? Slide into your customers’ inboxes. Let the experienced marketing team at SEO Runners develop a customized email marketing plan that helps you build relationships with customers and drives traffic to your website, blog, and social media. Contact us today for a free quote and to learn more about how we can help.