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in 2015.
Review management describes the monitoring of customer reviews concerning your brand or business across multiple channels, like your website, social media, and search engines. By managing and monitoring your reviews, you can take action against negative and fake reviews and promote any positive reviews to enhance your brand image.
You might assume that you only need to focus on the customer complaints and praise that land in your inbox or at the front counter of your business.
However, not everyone uses those avenues to make their voices heard. Many of them take to social media or visit review websites to ensure that as many people as possible are aware of the service they received – be it good or bad. If you don’t have a suitable review management strategy in place, you might miss your opportunity to respond and change or enhance your online image.
Now might be the right time to make a change. Experience some of the following benefits by implementing a new review management strategy.
Did you know that up to 95% of consumers read online reviews before making a purchase? That means people might decide against purchasing from your business if they don’t read positive reviews about it. Avoid losing potential customers by implementing a review management strategy.
No business owner likes reading any bad feedback about their business, but a negative review provides you with an opportunity to show your professionalism and willingness to go the extra mile. If you respond to a negative review with a positive solution, other potential purchasers might be more likely to shop with you despite that poor comment.
Trying to improve your SEO? Responding to reviews can help. Google states that you can improve your local ranking in Google search engines by managing and responding to customer reviews.
You might now be aware of the importance of review management and have added it to your daily to-do list. There’s no reason why you can’t take care of review management yourself, but why not outsource this important task to the experts? If you’re unsure if that’s the right decision to make, consider the following benefits.
Are you unsure how to respond to both positive and negative reviews? Don’t worry; we know all the best phrases to use. Your customers never have to feel like their feedback isn’t valued and that their concerns haven’t been addressed
It’s easy to let review management fall by the wayside when you have many other important daily tasks. You can keep those tasks front and center if you outsource this service. Let the experts at SEO Runners provide constant monitoring for your peace of mind.
Customers leaving both positive and negative reviews want them to be acknowledged. Are you doing that? Increase your customer satisfaction levels by outsourcing review management. Experts can respond on your behalf, leaving customers feeling like you’ve acknowledged them and their needs.
You know how critical reviews can be for your business’s reputation, so what’s holding you back from prioritizing them? The team at SEO Runners is passionate about all things digital marketing and search engine optimization. Contact us today for your FREE SEO analysis and to learn more about our superior review management service.